ClickZ Today: Digital Media Predictions for 2010

Today's Columns: » Digital Media Predictions for 2010  » Why Ad Exchanges Need Transparency  » Get Started in Local Search Without a Web Site  View Online | News | Blog | Experts Columns | Stats | Tools | White Papers | Jobs | About ClickZ Experts Today Advice and opinions, by and for marketers

Top Jobs Online Marketing Coordinator Cortina Learning International, Inc. Wilton, SEO Specialist/SEO Senior Manager SparkNET Corporation De Pere, United States Director of Digital Media University of Louisville Louisville, United States Product Manager Marin Software San Francisco, United States Senior Account Executive Confidential (B2B) New York, United States Today's Columns » Media Buying Digital Media Predictions for 2010 by Tessa Wegert What trends are strategists expecting to see in digital advertising and publishing in the coming year? » Full story » Printer version » Integrated Marketing Why Ad Exchanges Need Transparency by Adam Cahill Ad exchanges are often described as "eBay for display ads," but can you imagine an eBay where the buyers didn't know what they were getting? » Full story » Printer version » Local and Mobile Search Get Started in Local Search Without a Web Site by Mary Bowling By taking advantage of these opportunities, which can be done as time and budget permit, you can build a decent presence across the Internet without a Web site. » Full story » Printer version Elsewhere on the ClickZ Network... Some NAI Members Don't Fully Comply With Behavioral Targeting Standards The trade group found that 10 out of 35 members needed to shore up disclosures to consumers. - Dec 31, 2009 Mobile Looks to Mature as a Creative Discipline Next Year Apps hype should settle down as marketers refine the art of SMS campaigns. - Dec 31, 2009 Automated Tools Help Hidden City Games Join Display Ad Club Game publisher uses AdReady platform to drive awareness and traffic to virtual world Bella Sara. - Dec 31, 2009 Using Alibaba.com for B2B Leads While Alibaba is described as an "Asian eBay" and credited with causing eBay to shut down its Chinese operation in 2006, it's much more than that. And its global domination plan is being rolled out at astonishing speed. - Dec 30, 2009 ClickZ Yesterday The Opportunity Cost of a Safe Online Strategy by Robin Neifield Bad Apology E-mails Have Long Tails, Too by Stefan Pollard How to Write a Media Objective, Part 1 by Anna Papadopoulos White Papers

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