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Thursday, December 31, 2009

Some NAI Members Don't Fully Comply With Behavioral Targeting Standards

Today's Columns: » Some NAI Members Don't Fully Comply With Behavioral Targeting Standards  » Mobile Looks to Mature as a Creative Discipline Next Year   » Automated Tools Help Hidden City Games Join Display Ad Club 
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Today's Columns

» ClickZ News
Some NAI Members Don't Fully Comply With Behavioral Targeting Standards by Douglas Quenqua
The trade group found that 10 out of 35 members needed to shore up disclosures to consumers.
 

» ClickZ News
Mobile Looks to Mature as a Creative Discipline Next Year by Christopher Heine
Apps hype should settle down as marketers refine the art of SMS campaigns.
 

» ClickZ News
Automated Tools Help Hidden City Games Join Display Ad Club by Fred Aun
Game publisher uses AdReady platform to drive awareness and traffic to virtual world Bella Sara.
 


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Elsewhere on the ClickZ Network...

Digital Media Predictions for 2010
What trends are strategists expecting to see in digital advertising and publishing in the coming year? - Dec 31, 2009

Why Ad Exchanges Need Transparency
Ad exchanges are often described as "eBay for display ads," but can you imagine an eBay where the buyers didn't know what they were getting? - Dec 31, 2009

Get Started in Local Search Without a Web Site
By taking advantage of these opportunities, which can be done as time and budget permit, you can build a decent presence across the Internet without a Web site. - Dec 31, 2009

Using Alibaba.com for B2B Leads
While Alibaba is described as an "Asian eBay" and credited with causing eBay to shut down its Chinese operation in 2006, it's much more than that. And its global domination plan is being rolled out at astonishing speed. - Dec 30, 2009



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