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Tuesday, February 2, 2010

How to avoid getting sued over social media



iMedia Connection: Connecting Marketing Community
  February 2, 2010 issueForward this newsletter  |   Subscribe  |   View online
How to avoid getting sued over social media
By Anthony Biller
Aggregating social media content leads to engaging campaigns, but you can easily run afoul of the law. Here are six tips for avoiding any serious consequences.
3 must-have marketing tools for small businesses
By Eric Groves
Small businesses are on a constant quest to encourage stronger customer relationships. These tools enable them to do so in an easy and affordable way.
How targeted display can extend your influence
By David Jakubowski
New audience segmentation and display retargeting technologies demonstrate how you can increase brand interactions, clicks, and conversions well beyond a given season.
Steve Jobs bashes Google, shuns Adobe
Apple's CEO questioned Google's morality and called Adobe "lazy." Shelly Palmer of MediaBytes says Jobs also confirmed that Flash won't have a place on Apple devices.
INDUSTRY NEWSMore news
Apple angles for unique iPad advertising
Marketers search for a worthy social media metric
YouTube follows Google's ad plan
LATEST BLOG POSTS More posts
4 ways Pepsi could have used Social Media advertising at the Super Bowl
By Clyde DeSouza
SuperBowl miniature screens for Social media advertising Social Media Temptation: The Super Bowl according to accepted belief, is the second largest food consumption day in the USA after Thanksgiving day. So when a major...
Are You Selling Bibles Or Religion?
By Rob Rose
Well I think we can all agree that this last week was a good week for buzz.   We had, of course, the almost completely frantic, breathless rumors leading up to Wednesday's Apple announcement (you might have heard they...
LATEST COMMENT
Very insightful-especially your comment on-and i paraphrase- "ask not how great a campaign concept it is, but how did they sell it to the client". Or, even more to your point (i believe) elevate the hell out of the creative product so clients are compelled and enthusiastic...
cliff medney on:
Top marketing innovation killers
MOST READ ARTICLES
1.6 marketing opportunities on Foursquare
2.Social media tools that marketers shouldn't miss
3.A marketer's guide to overcoming banner blindness
4.Top marketing innovation killers
5.4 ways social media can save you time and money
SUMMIT COVERAGEMore photos
Jill Glassman, Director, Sales Marketing, WeatherBug
Joseph Dumont, Founding Partner, Questus

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